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AdMonsters March 28, 2024   AdMonsters Ops Reveal: James Rosewell on Disrupting Digital Monopolies and the Future of Online Privacy In our quest for the perfect keynote speakers for AdMonsters Ops, we wanted industry leaders who were not afraid to expose what's going on behind the curtains, and James Rosewell…

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Privacy Sandbox: What’s Wrong With Video?

You all know about the back and forth this past month that started with the extensive report the IAB Tech Lab released criticizing Googleโ€™s Privacy Sandbox. Though in all the summaries and hot-takes, video still hasnโ€™t been getting enough attention and itโ€™s an area that needs the most work ahead…

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Can Privacy and Performance Co-Exist Within the Privacy Sandbox?

The digital advertising landscape is undergoing a monumental shift towards privacy-first practices, underscored by the Privacy Sandbox initiative and the critical findings from the โ€œIAB Tech Lab's Privacy Sandbox: Fit Gap Analysis for Digital Advertising." It paints a picture of an industry at a crossroads, facing the challenge of reimagining…

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The Dawn of Hedged Gardens: The Evolution of Data Collaboration

The concept of 'Hedged Gardens' emerges from the limitations of Walled Gardens. Unlike a walled environment, Hedged Gardens allow for controlled data collaboration between different entities. These environments are meticulously designed with 'hedges' - not impenetrable walls - symbolizing the balance between data privacy and data utility.

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