Agenda

Monday, October 4

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Data & Identity

Data is the lifeblood of the digital media ecosystem, but all the players in the value chain -- from big media conglomerates, to upstart indie publishers, DSPs, agencies, DTC brands and everyone in between -- have different needs and use cases. With cookie deprecation looming, as well as increased scrutiny from state, federal and international lawmakers, what’s a publisher to do? Get insights into how other companies are propping up their first-party data strategies, testing the (many) identity solutions, as well as best practices for complying with regulatory requirements while getting the most out of your data, and more.

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Programmania

Hold your breath and get ready to dive deep into all things Programmatic! Your afternoon will be packed with sessions from top minds in programmatic at publishers, agencies and brands. Debate the hottest trends of the moment: Core Web Vitals and the future of Prebid, the state of the open auction, the CTV explosion and of course, the tools and best practices for ensuring all of those impressions are safe and fraud-free. 

Tuesday, October 5

Tracks

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9:00 am-9:10 am

Welcome to Ops

Main Room (Ops Central)
9:10 am-9:30 am

Fireside Chat

Main Room (Ops Central)
9:30 am-10:10 am

Keynote: Shoppable Content & The Future of Publishing

Main Room (Ops Central)
11:00 am-11:30 am

Morning Networking Break

1:00 pm-2:00 pm

LUNCH

2:00 pm-2:20 pm

Keynote: Using Data to Accelerate the Brand Strategy

Main Room (Ops Central)
2:20 pm-2:50 pm

Bridging the Privacy Compliance Gap

Main Room (Ops Central)
2:50 pm-3:30 pm

Events & Experiential Content: Exploring the Opportunities

Main Room (Ops Central)
3:00 pm-3:30 pm

Afternoon Networking Break

5:30 pm-7:00 pm

Ops Wrap Party