Publisher Forum

August 19, 2012

Seaport Boston Hotel

Located on the Boston waterfront in the bustling Seaport District, the Seaport Hotel offers convenient access to all major points of interest including the Financial District, Freedom Trail, Faneuil Hall and the North End.

Registration opens October 12, 2011

Your conference pass includes:

  • 3.5 day AdMonsters Publisher Forum
  • The Keynote address from an industry visionary
  • Member-led sessions and workshops Small group breakouts covering a wide variety of ad op current topics
  • Sunday Evening dinner and cocktail reception
  • Sponsored "Speed Dating" Networking Drinks Reception Sponsor & Member Dinner Monday Member-only dinner Tuesday Breakfasts and lunches during the conference
Hotel Nights

Please note, the conference pass does not include your hotel room. We are offering an exclusive to rate to AdMonsters attendees to stay at the hotel of $240 per night inclusive of tax. Please select 'book my accommodation through AdMonsters' when you register for the conference to have your room nights added to your order.

 

This fee includes all hotel fees, taxes, attendee wifi as well as access to the health club. Rooms are limited and are available on a first-come first-served basis. 

 

 

How to get to the Seaport Boston

 The MBTA Silver Line Waterfront (SL1) provides service from the WTC Station to Logan International Airport terminals every 10 minutes during the weekday and every 15 minutes during the weekend. The WTC Silver Line station is located adjacent to the hotel.

 

AdMonsters started in 1999 with our first Publisher Forum – back then these were known simply as AdMonsters – and even though we now put on events covering a number of different topics in the ad operations space this remains our flagship conference for online publishers.

The focus of this year’s Publisher Forum is leadership. Through adopting new technologies, mastering burgeoning channels and seeking out fresh revenue streams, ad operations professionals are building their way up to that long-desired chair at the executive table. During three days of in-depth peer-to-peer discussions, attendee will forge the path to becoming digital strategists at the forefront of their companies’ revenue plans.

Example topics include the strategic role of Ad Operations, audience targeting, yield, revenue and inventory management, emerging platforms, organizational structure, data monetization and creative executions.

FOCUS 
AdMonsters is focused 100% on online ad operations and technology, nothing else. You know what you’re getting and who you’ll be alongside at AdMonsters – other leaders from the online operations community. Everyone at an AdMonsters conference is there because they either work directly in ops or because ops is critical to their work.

QUALITY 
At AdMonsters, there’s no trade show floor, and no booth to man all day – what you get is personal introductions directly to those whose influence is critical in the vendor selection process. AdMonsters participants represent the largest and deepest group of senior ad operations expertise in the world. Whether you are just entering the market or are an established solution provider, there is no other forum that can offer the same opportunity for exposure, discourse, and feedback.

COMMUNITY 
The first thing we hear from first-time participants is almost always “I’m so happy to meet other people who understand what I do for a living!” AdMonsters seeks to create a meaningful and long-lasting professional community that benefits all participants. Our goal is for AdMonsters participants to leave with a new set of friends and a notebook full of answers – not to mention some new questions as well!

FAQ

Who attends the Publisher Forum?

Attendance is limited to individuals employed by online publishing/media companies, whose roles focus on ad operations and/or ad technology. If you are already an AdMonsters member, you will receive registration materials automatically when registration opens. If you are not already a member, please visit our membership information page.

Please note that to preserve the integrity of our unique forum, conference attendance is limited, and we do sell out regularly, so it is to your advantage to register as early as possible.

What to expect at the Publisher Forum

Most sessions are open to members only, except for Sponsor Workshops, Panels, and networking sessions.

The member session agenda is comprised of 30-60 minute sessions led by members. These sessions take the form of presentations, round-table discussions, and case studies on a wide variety of relevant topics. Some examples include ad serving technology, inventory management, organizational structure, business process automation, ad operations policies, rich/streaming media, and case studies.

The conference format for the Publisher Forum will run for three days, beginning with a cocktail reception and dinner on Sunday evening and ending at 5 PM Wednesday. The majority of the agenda is comprised of the following:

  • one keynote by an industry visionary
  • sessions led by ad ops leaders who are also AdMonsters members
  • breakouts covering a wide variety of focused and ad-ops relevant topics; some examples include ad serving technology, inventory management, organizational structure, business process automation, ad operations policies, rich/streaming media, and case studies

Further details will become available as we approach the dates of the conference. Please see past conference agendas such AdMonsters XXVI.

Conference pass includes

  • 3.5 day AdMonsters Publisher Forum
  • The Keynote address from an industry visionary
  • Member-led sessions and workshops
  • Small group breakouts covering a wide variety of ad op current topics
  • Sunday Evening dinner and cocktail reception
  • Sponsored "Speed Dating" Networking Drinks Reception
  • Sponsor & Member Dinner Monday
  • Member-only dinner Tuesday
  • Breakfasts and lunches during the conference

News & Updates

The Publisher Forum is now over, but check out the action at the Live Blog.

Sessions

2012/08/19

2012/08/20

2012/08/21

2012/08/22

    Sponsorships

    AdMonsters brings together a global community of online advertising operations and technology leaders to connect, share, innovate and grow within the continually evolving online advertising ecosystem. With a wide range of sponsorship opportunities ranging from our deeply focused Publisher Forums to the broader view of our OPS series, AdMonsters provides a unique way for sponsors to leverage our focus, quality and community to reach the leaders in the industry. Please take a look at our current sponsorship opportunities (Download PDF), and we look forward to working with you!

    Speakers


    Keynote Speaker

    The Evolution of Agency-Publisher Relationships
    Adam Cahill
    EVP, Co-Media Director
    Hill Holiday
    @adamcahill

     

    		   

    Member Sessions

    Leadership From Within
    Adrian D'Souza
    Director, Media Revenue Operations
    YouTube

     

    		 Meeting Mobile Video Head-On
    R. Lee Barstow
    VP, Digital Ad Operations & Solutions
    A&E Networks
    @rlbarstow

     

    Lifting the Veil on Viewable Impressions
    Kate Maxwell
    Advertising Operations Manager
    Gawker Media
    @katemaxx

     

    		 Structuring for Success
    Melissa Bertram
    VP, Advertising Operations
    Kelley Blue Book
    @ypsi_melissa

     

     

    Speak at the 27th US Publisher Forum: Stand out from the crowd

    Position yourself as a thought leader in the digital advertising field and present a topic you feel is important in the current industry climate to your peers at the 27th US Publisher Forum. We have various available speakings sessions throughout the event – take the opportunity to voice your issues, your solutions and discuss the future of advertising.

    Contact us