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privacy

Longtime readers (‘cause I’m sure I have so many) will know a fascination of mine over the years has been the true transformation of data into an actively used currency, particularly in terms of...
Dec 13, 2013 privacy Gavin Dunaway
If you haven’t had a chance to read it yet, you really should pore through all of this Washington Post investigative piece on the National Security Administration’s tracking through Internet cookies...
“We spend most of our time telling privacy advocates and even our clients what we don’t collect," comments James Lamberti, Vice President and General Manager of AdTruth. “If you read our contract,...
UDID was a problem. First off, the 40-digit alphanumeric codes giving unique identifiers to Apple mobile devices based on hardware details had no consumer opt-out functionality – no blocking,...
When it comes to mobile advertising, privacy is key. And, as Apple juggles to make its mobile devices the most desirable for mobile advertisers, the company also has to reassure consumers that their...
Data is tricky business – the potential that lies beneath unfathomable amounts of data, coupled with the perils of collecting and stocking huge amounts of information, a lot of it personal and...
Mobile’s potential beckons like a field of dreams but whether it becomes a reality depends on the ability to build consumer trust for your platform or business. Mobile usage is surging. Gartner Group...
Legislators on Capitol Hill went back to the drawing board recently when it comes to safeguarding children online. COPPA, or the Children's Online Privacy Protection Act, has been on the books since...
Now more than ever, cell phones and other mobile devices work as a portable data center, constantly tracking who you are and where you go. In 2011, Apple caught flack for consistently documenting the...
In preparation for our upcoming AdMonsters Mobile Publisher Forum, we've interviewed Attorney Jim Elliott of the Federal Trade Commission to get a preview of his presentation on consumer privacy on...
No doubt you've caught on to all the concern around the Do Not Track protocol, particularly with Microsoft making "on" the default on Internet Explorer 10 – Yahoo! is the latest major...
Sep 17, 2012 privacy Gavin Dunaway
Somehow on May 26, when the UK's version of the dreaded EU Cookie Directive came into force, the Internet did not crumble and burn to ashes. That could be partially credited to the last-minute (...
Welcome to the AdMonsters Daily Digest! We scour the news for digital advertising and operations news every day so you don’t have to – we’re nice like that.We’ll be updating this page throughout the...
The days of the desktop internet are almost over. The writing was on the wall back in 2010 when smartphone sales first overtook those of PCs; when Morgan Stanley predicted that mobile search would...
Microsoft's decision to enable the Do-Not-Track setting in Internet Explorer 10 by default has caused controversy and outrage among the divided World Wide Web Consortium (W3C). In light of this move...
The shockwaves reverberated around the digital advertising industry fast and hard – included in Microsoft’s just-released Windows 8 upgrade is Internet Explorer 10, which not only features Do Not...
UPDATE: The AdMonsters DNT meetup was a rousing three-hour discussion that poured over into a delightful talk over drinks. Our appreciation goes out to all who attended – including representatives...
For digital media to work, advertisers need to reach and positively engage consumers. There are billions of Internet-connected devices connecting every corner of the world so reach certainly isn’t...
Device recognition specialist (no cookies required) AdTruth, a division of 41st Parameter, has further upped its pro-privacy ante by joining the World Wide Web Consortium (commonly known as W3C) –...
 There still seems to be a lot of confusion regarding the ePrivacy Directive, what advice would you offer to Publishers and Data Handlers at this stage? I think there are three key things:...
 A longtime presence in the data management and marketplace arena, Lotame closed off its data-driven ad network to new customers in August in the hopes of building more interest in its data...
 When the EU Privacy Directive on cookies came into effect in May of this year – the first time the legislation had been updated since 1995 – it left a lot of people in the industry scratching...
 Largest DAA-approved OBA Compliance Provider to Provide Privacy Solution for Fastest Growing Segment of Online Advertising   San Francisco, Calif. – August 26, 2011 – TRUSTe, the leading...
Aug 23, 2011 privacy Super Admin
Although there seems to be little progress from the government on any privacy legislation, FTC commission member Rosch seems to think there could be a conflict of interest with self-regulation...
Major websites such as MSN.com and Hulu.com have been tracking people's online activities using powerful new methods that are almost impossible for computer users to detect, new research shows. The...
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