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ad exchanges

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Como Vai Voce, DoubleClick Ad Exchange? Latin American Launch Q&A With Scott Spencer, Director of Product Management

Latin America, open your arms wide because Google is about to stuff them with a big present. At AdMonsters Brasil on April 24 in São Paulo, Google will announce the Latin American launch of the DoubleClick Ad Exchange (AdX), the real-time, impression-by-impression auction platform that assists ad networks, agencies and…

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More details on the release of adBrite Audience Manager

A couple weeks ago we featured a Leading Operations Online post from Iggy Fanlo, CEO of adBrite, a display and video ad exchange. The post discussed the need for publishers to provide transparency and work with ad exchanges.This week adBrite annouced the availability of Audience Manager. Read the press release.…

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Q and A With AdMonsters OPS Presenter Universal McCann VP Mitchell Weinstein

Editor's note: This article originally appeared on DIGIDAYDaily.Mitch Weinstein is the Vice President, Director of Digital Ad Operations at UM/J3, where he oversees trafficking, reporting, and overall campaign management and implementation.  He focuses on the latest in ad serving and targeting technologies, ensuring that clients are maximizing their budgets, reaching…

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