ROI is the only acronym that matters for advertisers.
Catch AdMonsters' very own Rob Beeler, Vice-President of Content and Media, along with Joe Zawadzki, co-founder and CEO of MediaMath in conversations with Lucia Mastromauro, Marketing Manager, eBay International and Cristina Sagarduy, Managing Director EMEA, Accuen.
About the Session
ROI is the only acronym you need: buy-side automation and efficiencies
The tools are now in place for display advertising to deliver on the promise of the right audience at the right time. Learn how automated buying techniques are helping marketers reach their goals as Rob Beeler, AdMonsters VP Content & Media and Joe Zawadzki, MediaMath CEO, discuss maximizing advertising ROI with Cristina Sagarduy, MD EMEA Accuen and Lucia Mastromauro, Marketing Manager eBay International.
The session will be held at dmexco 2011 on Sept 22, 2011 at 3pm —
Don't miss it!
If you're attending dmexco 2011, go a day early and attend AdMonsters OPS Europe, on Sept 20, in Cologne
Attend OPS Europe, Cologne, Sept 20 - Let us help you transform revenue into profit
OPS Europe is all about premium advertising.
DSPs, SSPs, and other 'remnant' solutions are getting all the press these days. However, premium advertising still drives about 80% of all online ad revenue. We'll be looking at how agencies and media owners can innovate and grow profit and profitably through operations and technology.
Key topics of OPS Europe include:
- how mobile & wireless computing are reshaping the way brands and consumers interact
- agency strategy
- real-time bidding
- social media
- video ad technology & evolutions
- EU privacy regulation
- and other key topics.
Final days left to register for OPS Europe, Cologne, Sept 20. Register today!