Viewability
August 20, 2014—3:20 pm
Stop playing Marco-Polo when it comes to viewability. See the future of the nascent metric in this breakout session. Topics to be discussed include:
- Benchmarks
- testing
- reconciliation
- vendors
- T&Cs
Stop playing Marco-Polo when it comes to viewability. See the future of the nascent metric in this breakout session. Topics to be discussed include: