Apps vs Mobile Web: How the App Unlocks New Revenue Possibilities

Event: 
OPS Mobile
Session date and time: 
Wed Dec 7 - 11:30 am - 11:40 am
Speaker: 
Jim Payne

MoPub


Apps vs Mobile Web: How the App Unlocks New Revenue Possibilities
Publishers have been monetizing web pages for over 15 years, but the mobile app is only a few years old. Jim will explore how leading publishers are leveraging this new medium, trends in the space for 2012 and how to take advantage of these at scale in the New Year.

 

Jim Payne


Jim Payne,

CEO & Founder of MoPub


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