As we think about the next phases of industry development, our focus moving forward should be on cultivating the best possible content and driving engagement of that content across not just owned destinations and increasingly our social “earned” communities, but also through opportunities within syndicated video distribution. Digital Broadcasting Group Chief Product Officer Matthew Corbin explains that publishers are on the precipice of being able to position themselves as fully-functional multi-screen broadcasters and programmers that span multiple touchpoints, rather than just url destinations with vibrant offshoot social communities.
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Matthew Corbin is Chief Product Officer of Digital Broadcasting Group and leads all global platform and product initiatives which include strategy for scale, syndication, content, strategic partnerships, and corporate development. Matthew is a top digital media executive with more than 10 years experience in executive leadership, revenue operations and corporate development. Prior to Digital Broadcasting Group, Matthew was Global Vice President of Platforms Solutions at Tremor Media where he oversaw Platforms and Corporate Development. Matthew also spent several years at Google/YouTube where he was Head of Global Strategic Partnerships and Media Revenue Operations. Before Google, Matthew Corbin was an initial executive leading operations and global expansion at FeedBurner which was successfully acquired by Google.