What are some good CPI metrics?

Published by: Dee ,
Published on: January 25, 2014

Hello,

Starting first CPI campaigns next month and was wondering for a 320x50 mobile banner what are some good install rates per 1000 impressions? Both for paid installs and free installs. I have free and under $3 apps to download. I understand some perform better than others but an overall number average would be great!

Thanks,
Dee

Comments

http://appflood.com/blog/what-is-a-normal-install-rate

I use those for rates. There's not a lot of stats available on this pricing model.

Randy

Thanks Randy!

Rocket Fuel