Responsive Web Design and Ad Tags

All discussions in
Published by: Carissa Laufman , Time Inc., us
Published on: May 3, 2012

Are any sites setting up their ad tags with a Responsive Web Design? If so, curious to know the vendors that were reviewed and any learnings that can be shared.

Thanks,
Carissa

Comments

#1 Giancarlo Leonio - March 20, 2013

Thanks for making this post Carissa. I compiled a list of some top resources I found on Responsive Design and Best Structure for an HTML5 layout page. Hope it can be useful to other web developers. Check it out/ feel free to share. http://www.verious.com/board/Giancarlo-Leonio/responsive-design-and-best...

#2 flow - August 17, 2012

Responsive Web Design means the balance between the look and the ease of use.
The design will be called great when it will catch the eye at first glace and after that restrict user to stay there.

Betaalbare webdesign

#3 Matthew Snyder - May 31, 2012

Maria! Thanks for shouting out our Netmagazine article. I can be reached at matt@responsiveads.com we would love to try our framework out with any of you. It is now in private beta and open! Love the feedback!

Warm Regards,
Matthew Snyder
CEO, ResponsiveAds

#4 Carissa Laufman - May 22, 2012

Thanks Everyone for your feedback. I will email separately to start a conversation.

Thanks,
Carissa

#5 Darshan Puttannaiah - May 21, 2012

If you'd like to know what is going on this topic, we have a LinkedIn group, please join - http://www.linkedin.com/groups/Responsive-Web-Design-Ad-Ops-4446142?trk=...

Thanks,
Darshan

#6 Darshan Puttannaiah - May 15, 2012

Hello All,
We have been developing responsive sites and yes responsive Ads is a possibility and I would love to chat about this. My email is - dputtannaiah@qwinixtech.com. Recent Responsive Site we built - www.firminteractivemedia.com

Thanks,
Darshan
303-807-2635

#7 Ted Billups - May 14, 2012

Hello Carissa and group,

We are currently creating Responsive display ads, websites, and social - so it can be done! They all utilize shared insights, data and content and the tracking can be done with ad tags/containers across the channels. Let me know if you have any questions about it - it's pretty exciting stuff! Here is our Responsive Campaigns website: www.theliveads.com and my agency is www.billupsdesign.com for more info.

Thanks,
Ted Billups

Paid Member
#8 Maria Breza - May 14, 2012

Responsive Web Design is also on our roadmap. So far my impression is that it will be difficult to serve and monetize with our current strategy and technologies. This article was helpful in evolving my thinking on the challenges.

http://www.netmagazine.com/features/state-responsive-advertising-publish...

I'd be interested in discussing further ideas with a group. Particularly, if others are exploring specific solutions/vendors.

Maria Breza
Bloomberg

#9 Katie Tankersley - May 14, 2012

Hi Carissa, We haven't done this yet but this is definitely on the horizon for us. I'd love to chat with you about how far along you and your team are with this. Can you reach out? katie.tankersley@coxinc.com
Thanks!